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Own your product copy.

Translation management for software teams

Control what your app says, in every language. Use ML and AI assistance, tailor messages with variants, and publish over-the-air (OTA) text updates to supported apps.

ReRune projects list showing real localization projects in a workspace
ReRune dashboard showing localization workspace activity and project statusReRune dashboard showing localization workspace activity and project statusReRune dashboard showing localization workspace activity and project status
ReRune OTA demo mobile app landing screen with live localization status

What you own with ReRune

Your words.

Edit source copy and translations together, with terminology and context close at hand.

Your audiences.

Create variants for brands, plans, or experiments. Your app selects the matching copy.

Your timing.

Preview drafts, publish when ready, and restore earlier published text if needed.

ReRune has not only saved us an enormous amount of time, but also brought clarity, consistency, and reliability to our entire localization workflow.
Kevin WollförsterProduct Owner, R.O.E GmbHRead the customer story

Explore ReRune

See what changes for your team and how it connects to your app.

The product. The implementation.

The journey of a word

A little craft. A world of words.

The scholar writes. The runes take flight. Your words find their way into your app.

The scholar
  1. Create your words

    Write, translate, and review your product copy in ReRune.

  2. Sync with the CLI

    Bring translation files into your development workflow.

  3. Publish over the air

    Publish reviewed text for delivery through ReRune SDKs.

  4. At home in your app

    Your app shows the words on its next successful update check.

Welcome home

A place for your next adventure.

Let's begin

Why it matters

Why governed localization pays back before the next release

ReRune gives software teams controlled AI assistance, language coverage visibility, CI/CD sync, and OTA updates for supported apps.

Lower Coordination Cost

Replace file handoffs and status chasing with one project view for app copy, languages, ownership, and progress.

Governed AI Output

Use DeepL or OpenRouter with project context and dictionaries so automation follows your product language.

Release-independent Updates

Use ReRune SDKs and OTA publish IDs to update approved app text without waiting for a full app release.

Coverage Visibility

See language completion, missing keys, active integrations, and project readiness before launch.

Procurement Clarity

Track billing accounts, team access, plans, and integrations around the localization work they support.

Engineering Leverage

CLI and API access let localization move through CI/CD instead of becoming a manual release task.

From dashboard to app in 14 seconds.

Edit approved copy, publish it, and refresh the app without a new store release.

  1. Edit

    Update approved copy.

  2. Publish

    Create the OTA update.

  3. Refresh

    Load it in the app.

See how OTA works
OTA demo14 sec

Part of OTA · Live preview

Want to check copy first? Preview it in a test build.

  • Drafts and never-published keys sync to staging builds
  • Production apps keep the last published copy
Explore OTA staging

Text for tests, brands, and plans

Variants solve an audience problem, not a grammar problem.

Run A/B tests on app copy, give each white-label brand its own wording, or tailor messages for Free and Pro users. Manage all the text in one shared project.

  • Test messages and support multiple brands or plans in one shared project.
  • Keep shared wording consistent across every test, brand, and plan.
Explore use cases
Audience

One message, different audiences

Each test group, brand, or plan gets its own wording. If no separate wording is set, the shared text is used.

A streamlined workflow

Keep translation work in one place.

When app copy is split across agencies, spreadsheets, AI tools, and engineering tickets, teams have to move the same work between systems. ReRune keeps translation, terminology, review, and delivery in one place.
  • Fewer tools and handoffs

    Manage app copy, translation, review, and delivery in one workflow instead of passing files between tools and teams.

  • Less coordination work

    Give everyone the same project view, so teams spend less time briefing, chasing updates, reconciling files, and checking work twice.

  • Fewer release bottlenecks

    Use the CLI, API, or OTA updates for routine text changes instead of turning every wording update into a full app release.

Quality Governance

Keep AI speed without letting terminology drift.

AI only helps when the output stays accountable. ReRune keeps the controls close to the translation work: dictionaries, project context, structured values, and visible checks before sync or publish.
  • Approved vocabulary

    Project dictionaries keep product names, legal wording, and support language consistent across locales.

  • Context before generation

    AI settings carry project context and preferred style into translation suggestions instead of starting from a blank prompt.

  • Pre-release checks

    Structured messages, placeholders, and per-language values stay visible before content is synced or published.

ReRune project keys view for managing software translation keys

More languages

Bring your software to more markets.

Reuse your text structure, terminology, and review workflow for every new language. Less setup for your team, more time to get the wording right.
See the localization workflow
  • Add a language

    Start with one new market. Translate the text you already manage and see what still needs attention before launch.

  • Reuse your terminology

    Use your product context and dictionaries to guide new translations. Keep names and key terms consistent as you add languages.

  • Keep improving after launch

    Review and publish corrections as you learn from users. With ReRune’s SDKs, text updates can reach your users without a new software release.

Questions

Software localization questions ReRune is built to answer.

A short product map for teams comparing translation management, developer sync, AI assistance, and app text delivery.

Contact the ReRune team

Share an idea, report a problem, or ask for help with ReRune.

What is ReRune?

ReRune is a translation management system for software teams. Product, localization, and engineering teams can manage source copy and translations, use machine translation and AI assistance, create audience variants, and control when text is published to supported apps through OTA updates.

Read the related guide: What is ReRune?

How does ReRune help teams own their product copy?

Teams manage source wording and translations together, create variants for brands or audiences selected by their app, and control when edits become published text. DeepL machine translation and OpenRouter AI are optional. Supported OTA SDKs deliver published text updates with cached or bundled fallback, within each platform's limits.

Read the related guide: How does ReRune help teams own their product copy?

Can one workspace cover web, mobile, and cross-platform apps?

Yes. ReRune is structured around projects, languages, keys, dictionaries, metadata, CLI/API sync, and SDK delivery paths so teams can manage several product surfaces from one localization workspace.

Read the related guide: Can one workspace cover web, mobile, and cross-platform apps?

How do I bring an existing app and translations into ReRune?

Create a ReRune project, choose its languages, then import existing translation resources or connect the repository through agent-assisted onboarding, the CLI, or the API. Your app can keep its current localization model.

Read the related guide: How do I bring an existing app and translations into ReRune?

We already use another localization platform. How hard is it to switch to ReRune?

Usually a small change. ReRune SDKs plug into the i18n your app already uses, the same pattern as the Android and iOS OTA SDKs from Lokalise, Phrase, and Crowdin, so t(), getString, and NSLocalizedString calls stay the same. Swap the SDK package, its setup call, and the credential for one read-only OTA Publish ID, import your existing files, and point the ReRune CLI at the project. For apps that already use standard i18n, the code change often takes minutes. Translation memory, glossaries, and workflow history move separately through exports.

Read the related guide: We already use another localization platform. How hard is it to switch to ReRune?

Plans: What you see is what you get. No strings attached.

Compare published plans or discuss a custom setup for your localization workload.

Free tier

Free

Free tierNo card required

  • 300 Translation keys
  • 1 GiB / month OTA quota
Start with this plan
Paid tierTrial eligibleUp to 15% off

Starter

Starter plan meant for freelancers or small teams

19.95 EUR / month239.4 EUR / year

  • 2,000 Translation keys
  • 5 GiB / month OTA quota
  • Expandable with add-ons
Start with this plan
Paid tierTrial eligibleUp to 25% off

Team

Team plan meant for small to medium teams

47.7 EUR / month572.4 EUR / year

  • 5,000 Translation keys
  • 15 GiB / month OTA quota
  • Expandable with add-ons
Start with this plan
Paid tierTrial eligibleUp to 30% off

Plus

Plus plan meant for medium teams

110.5 EUR / month1,326 EUR / year

  • 12,500 Translation keys
  • 25 GiB / month OTA quota
  • Expandable with add-ons
Start with this plan
Paid tierTrial eligibleUp to 35% off

Pro

Pro plan meant for big teams

208 EUR / month2,496 EUR / year

  • 25,000 Translation keys
  • 50 GiB / month OTA quota
  • Expandable with add-ons
Start with this plan

Custom plan Let’s talk

Tell us what your team needs and we’ll discuss a plan that fits.

  • Tailored Translation keys
  • Tailored OTA quota

Monthly billing selectedVAT included

More keys or OTA quota? Add what you need.

Extend your paid plan with translation-key or OTA-quota add-ons. Increase either independently without switching packages.

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Take control of your product copy.

Start with one project. Bring your existing text, translate it, try an audience variant, and preview an update before publishing.